Founder & AI-Native Product Designer & Builder
@ SOURCEJanuary 2023 — present
- Defined and designed the product vision for a privacy-first AI system spanning hardware, software, and user experience.
- Researched emerging AI, sensor, provenance, and local-compute technologies to guide product decisions.
- Produced product specifications, roadmaps, budgets, prototypes, and investor materials.
- Used AI agents to investigate technical approaches, develop prototypes, and evaluate implementation options.
December 2024 — March 2025
- Led the visual identity and site design.
- Advised founder on product UX, messaging, and positioning.
- Supported go-to-market work through X Spaces, copywriting, and marketing assets.
March 2021 — August 2022
- Designed and introduced onboarding, dashboards, notification settings, and customizable user feeds.
- Redesigned the brand and marketing system across the website, pitch deck, blog, social media, and email.
- Created and maintained the company’s first design system.
September 2019 — September 2020
- Contributed to product design during the company’s growth from $1M to $3M ARR.
- Redesigned core product workflows, interfaces, features, some core functionality and marketing materials.
- Conducted research and discovery with product managers, stakeholders, engineering, and operations teams.
Product & Brand Designer
@ RootalkyFebruary 2019 — June 2019
- Productized a language-learning service into a scalable platform by designing onboarding, booking, payments, and account-management flows.
- Created the brand from the ground up, including identity, animation, sonic branding, website design, and copywriting.